Romanian FMCG Retail – For all our readers abroad, these are the most important news from Romanian FMCG Retail Market and FMCG industry, in August 2024, provided by retail-fmcg.ro, the most read B2B publication in online, in Romania, from retail & FMCG niche.
EXPO RETAIL 2024 – Digital, Green & Tech, the third edition of the professional fair dedicated to technology, equipment, solutions and services for retail, eCommerce and FMCG industry, that will take place on 25th and 26th of September 2024 at Polytechnic University of Bucharest – ROMANIA, announced new partners and exhibitors. The B2B exhibition gathers in these two days in the same place exhibitors from Romania and other countries, acquisition specialists and other professionals in the industry.
Book a stand or acquire a partner package.
More details and personalized offer for partners at contact@expo-retail.com of Tel. +40720.120.456
EXPO PET 2024 – Food & Accessories, the first B2B exhibition with pet food and accessories in Romania, that took place on the 26th – 27th of June 2024 at the Polytechnic University of Bucharest – ROMANIA, presented the conclusions of the first edition, numbers, images, and video story.
More details about the next edition from 2025 at contact@expo-petfood.com or tel. +40720120456
Retail – METRO
METRO Romania named Karan Khurana as CEO of the company starting with august 2024.
Retail – Lidl
Between 12th of August and 1st of September 2024, at the acquisition of any product from „Back to School” offer, Lidl Romania donates 1 leu for the educational programs from Teach for Romania.
Retail – Profi
The Competition Council has a series of worries about the transaction through which Ahold Delhaize, the owner of Mega Image, takes over Profi Rom Food S.R.L.
The Competition Council made unexpected inspections at the headquarters and work points of Profi in Timisoara and Bucharest for an investigation of the alleged unloyal commercial practices in relation to Prăvălia D’Art SRL.
Retail – Auchan
Auchan continued to invest in the development of the store network and in the improvement of the hypermarket model, to implement, in the long term, the most advanced concept of hyperstore in all the hypermarkets in the country. Auchan Gavana is the second store that was remodeled.
Retail – Mega Image
Ahold Delhaize and Mega Image are now in detailed discussions with the Competition Council to remove the worries about the transaction through which Ahold Delhaize, the owner of Mega Image, takes over Profi Rom Food S.R.L.
Retail – PENNY
PENNY, one of the most dynamic retailers in Romania, launched a new recipe for its private-label beer, Haiduc.
PENNY Romania started the work for the newest storage in the country, located in Mihailesti, Giurgiu district.
Retail – Kaufland
Kaufland Romania installed new stations for changing batteries for electric cars, in partnership with e-Mobility Rentals, a Romanian start-up dedicated to mobility, that offers sustainable delivery solutions for companies.
FMCG
The National Association of Refreshing Beverages, which reunites the main producers of beverages in Romania, announced a decrease of 5% in the volume of the beverages sold in the first trimester of 2024, to the same period of last year, as for the tax applied exclusively to beverages with sugar.
According to an analysis made by Wines of Romania, a dedicated platform just for promoting Romanian wine, based on the data from the National Institute of Statistics, the final numbers for 2023 show a slight increase in imports and exports of wine in Romania.
Bergenbier S.A., part of the group Molson Coors Beverage Company, one of the most important beer producers in Romania, finished the year 2023 with a market share of 907 million lei, which increased by almost 14% compared to last year.
Nespresso launched the first range of functional coffee in Romania, through the varieties Vertuo COFFEE+ with extra benefits.
Coca-Cola HBC Romania, the leader of the local industry of beverages, named Cornel Caramizaru as General Manager, a role that was owned by Jovan Radosavljevic, who successfully coordinated the operations in Romania in the last 6 years.
Food Services
Sphera Franchise Group, the biggest group in the food service industry in Romania, continued to develop its portfolio of restaurants with the first KFC Drive-Thru in Craiova.
Burger King opened the first Drive-Thru restaurant in Romania, on the parking lot from Promenada Mall Craiova.
5 to go launched a new product for retail, Lemonvita, a refreshing lemonade with many varieties, created for those who want to enjoy every year the experience of drinking a delicious beverage for summer and os an energy boost, minerals and vitamins.
E-commerce
Freshful by eMAG brought the experience from the market to online and launched the new concept Market with Freshful that integrates into the platform a more generous offer of authentic products from small producers in Romani.
EcoBioGreen
RetuRO, the administrator of the Guarantee-Returning System, the biggest circular economy project in Romania, announced the evolution and the results of the system 8 months after the program implementation.
Services
INATECH Group, an important presence in the packaging industry and constructions industry in Romania, named Madalina Geamanu as Marketing Manager.
With a foundation built on innovation, quality and dedication, Toyota Material Handling continuously evolved to answer the changing needs of clients. For the over 80 years of activity, the company demonstrated that its commitment for excellence it is not just a promise, but a principle of its work mode.
Analysis
In July 2024, grocery retail in Romania opened 9 stores, with this number being just the stores opened and officially released by the retailers.
The home expenses for FMCG increased by almost 7% in the first trimester of 2024 than last year, but the volumes acquired by the households stagnated at the level of the first 6 months of 2023, according to the data from Consumer Panel GfK Romania.
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