Romanian Grocery Retail – The most important news from October 2017

Romanian Grocery Retail – For all our readers abroad, these are the most important news from Romanian Grocery Retail Market, in October 2017, provided by the retail-FMCG.ro, the most popular B2B online publication in Romania.

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PREMIUM: A retail-FMCG.ro review shows us the main trends and innovations of retail, adding those of local retailers who proved in 2017 that they manage to keep up with industry news or even face more advanced retail markets.

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In the current technological era and in the increasing the number of smartphone users, Google Consumer Barometer presents a study that reflects Romanian’s interest in online commerce and technology use.

In October 2017, the FMCG retailers from Romania opened a total number of 26 stores, compared to 28 units opened in October 2017. Retailers like PROFI (648 stores in total) and Carrefour (305 units in total) opened stores in October, in supermarket format.

PROFI, the retailer owned by private equity fund managed by Mid Europa Partners, has expanded the national network to 648 stores and remains the retailer with the most units but also the one with the largest expansion in Romania, present in 353 localities. The retailer managed to open a total of 19 stores in Romania only in October.

Penny Market opened in October 2017 3 new stores, in Iasi, Agigea and Satu-Mare, the national network reaching a total of 212 units.

Carrefour launched a new fidelity program, Card Plus, on October 2, in the Market Network of 22 cities. Also, has recorded an international sales growth of 1.9% in the third quarter of 2017 at equal exchange rates. 9.2% of sales in Romania, the largest in Europe. Carrefour opened in October 2 new stores, in Timisoara and in Focsani, reaching a total of 305 units.

Alexandre Bompard, the new President and CEO of the Carrefour Group, announced the creation of an Executive Committee of the group as well as its composition. Guillaume de Colonges is Carrefour’s new CEO for North-East Europe, including Belgium, Poland and Romania.

Mega Image opened in October 1 new store, in Cluj-Napoca, reaching a total of 563 units.

METRO AG announced a 0.5% increase in its net sales in the financial year 2016/17 according to preliminary figures and a sales increase of 1.6% to EUR 37.1 billion. Also, METRO Cash & Carry Romania repositions LaDoiPaşi‘s proximity brand as an independent franchise and targets 2000 stores by 2020. In Austria the German METRO Group announced the opening of the first cash & carry zero-energy store in St. Petersburg, Pölten.

Amazon has launched a delivery service for multi-user companies in the US and Germany and offers unlimited free delivery for eligible items.

Amazon-Romania.ro, one of the largest retailers’ price comparators online, will soon be launched on the Romanian market.

The volume of retail trade in Romania increased with 2.3% in August 2017, compared with July 2017, being the highest increase in European Union, according to Eurostat report.

FMCG

Peroni, the Italian premium beer brand and number one in the world, reopened in the center of Bucharest’s Casa di Peroni in a space that invites the public to an authentic Italian culinary experience with a modern approach. Located on Calea Victoriei 17 (Linea / Closer to the Moon), #CASADIPERONI will be open daily until 12 November starting at 18:00.

Smithfield, a world leader in pig breeding and pork processing, announced at the end of September that it is expanding its operations on the European market by acquiring Elit Cugir and Vericom, both meat processors in Romania. The Competition Council announced that it is considering the operation by which Smithfield Romania SRL acquires Elit SRL and Vericom 2001 SRL.

Inter Conecter, one of the leading importers and distributors of Premium Sweets, represents on the Romanian market luxury European chocolate manufacturers.

Farmec, the largest Romanian cosmetics producer, marks a year since the establishment of its own Gerovital retail network, reaching 11 units. Also, Farmec will launch at least 3 new products by the end of 2017 as a result of the strategy of expanding its own portofolio. More, Farmec announced the relaunch of the two established ranges for home cleaning – Nufar and Triumph.

DERO, a brand that has been with Romanians for more than 50 years, has relaunched this entire product range this autumn.

Ursus Breweries sales increased 3 times more than the beer market in the first half of 2017, 6% as against the 2% increase in beer market in Romania.

ALKA Group, one of the main players in the FMCG industry, is investing over 11.5 million euros in building a new production capacity for salted biscuits and snacks, located in Ploiesti.

Services

The desire to be a flexible supplier of logistics services has led Gebrüder Weiss Romania to develop its own controlled-temperature transport network, starting in 2014, marking the company’s launch of a new food commodity service type FTL, both locally and internationally.

Events

TransLogistics EXPO, the International Transport and Logistics Salon, the largest event in the region, was held for all those interested in transport, logistics and related industries on Thursday 12 October.

Transavia, the leader of the local chicken market, participated at a new edition of the Anuga fair, the most important event for the agri-food industry globally.

The Data Protection Conference, an event organized by Evensys in collaboration with NNDKP, was the Conference preparing to comply with the General Data Protection Regulation (GDPR), which took place on October 17, 2017 at JW Marriott Hotel.

On October 26, 2017 took place the Romanian Retail Real Estate Forum, the 4th edition, an annual event dedicated to the local retail market, focused on real estate, organized by GOVNET. Retail-FMCG.ro was the media partner of the event.

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